Bajaj Electricals has recently launched a new range of premium kitchen appliances under the brand name Platini by Bajaj. This range consists of Platini Stand Mixer, Platini Vitamin Juicer and Platini Bread Maker; targeted exclusively at discerning, modern Indian men and women who have a taste for international cuisines and love experimenting with food. The Platini Vitamin Juicer has a unique slow juicing technology with a patented metal grinding head which preserves the nutritive value of fruits and vegetables. Meanwhile, the Platini Bread Maker makes 12 different types of breads and jam at the click of a button. The new series of appliances will be initially exclusively available on Amazon and later will expand to other retail channels.